Bridge to Innovation

A guide to creating innovation ecosystems with an entrepreneurial profile. By presenting the 32 vectors that have made Florianópolis one of the most competitive environments for business development in the areas of technology and innovation in Brazil, this book offers an efficient roadmap for public managers and innovation managers of large companies, as well as for entrepreneurs and investors, both national and international.

About the Book

Presentation of the book

In planning the book, the authors invited various actors and protagonists from different parts of the Florianópolis innovation ecosystem, who are references in their fields of activity, to produce articles on specific themes, having in mind how each of these vectors was developed in Florianópolis, what challenges are placed for the future, and how to further develop these vectors.

Daniel Leipnitz and Rodrigo Lóssio, enthusiasts and protagonists of the successful trajectory of the innovation ecosystem in Florianópolis, have created a comprehensive, unprecedented work that aims to strengthen and expand the culture of entrepreneurship and innovation in the country.

Target audience

About the Book

Structure of the book

The book is divided into ten major content blocks that group the vectors into macro themes such as Government, Education and Training, Investments, Management, Infrastructure, People, Relationships, Integration, Business, and Social.

Size 16x23cm

ISBN 978-65-87893-11-2

Pages 492

Each chapter is signed by a guest author and follows a standard structure:

Chapters

How we map the ecosystem

The book is divided into ten major blocks of content. The vectors are grouped into macro themes.

The foundations that give rise and support to a tech hub
The role of state-owned companies in developing an ecosystem focused on generating technology-based companies
A regulatory environment favorable to innovation
University: beating heart and vibrant brain of a winning ecosystem
The importance of training and attracting talent to the entrepreneurship and innovation ecosystem
Entrepreneurial training: the silent gear
Financing the innovation ecosystem
Venture capital investment funds
Angel investors and the give-back culture
Corporate governance for the growth of companies and organizations
International business missions and the importance of benchmarking
Communication strategies for positioning ecosystems
Real estate developments as innovation environments
Innovation hubs: physical hubs as vectors of ecosystem growth
The role of incubators and entrepreneur support
Accelerating ecosystems
Coworking: the meeting point of the entrepreneurial community

Strengthen the innovation ecosystem

Become part of it

Organizational culture: the soul of companies that create the best places to work
Leadership for transformation and the power of example
Diversity and women in technology
The culture of meetups and gatherings to share, inspire and connect
Collaboration and sharing of ideas in interest groups
The ecosystem of specialized services
The integration of economic forces
Creative economy: vector for exponential economic development
The Corporate Events Industry
Global Culture: internationalization as an inevitable two-way street
How a strong ecosystem creates hardware companies
Open Innovation based on innovation ecosystems
How B2B companies drive ecosystem development
Technology for Good and Data Education at the Edge of Global Innovation
Social capital and innovation
Energy to transform
Sustainable growth through innovation projects
Innovation embedded in business
Entrepreneurship + innovation, the formula that works

Strengthen the innovation ecosystem

Become part of it

Sponsors and Supporters

Innovation Promoters

This book is an initiative made possible by the sponsorship and support of the partner organizations mentioned here.

Sponsorship

SUPPORT

logo-arcelormittal
logo-sebrae
logo-acate

By investing in this project, they have also contributed to the strengthening of the innovation ecosystem in Florianópolis, SC, Brazil, since all the profits made, including those from the sale of copies, will go to projects for the training of talent in the field of technology for people in situations of social vulnerability.

Get your copy

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Boost your technological development by purchasing Bridge to Innovation for yourself, your organization, or your company.

Please fill out this form with your contact information and we will notify you when the book is available.

FOR BRAZILIANS

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